Kayesee Schermerhorn
Assistant Director of Community Engagement and Outreach for Admissions
Lakeside School
Creating Joyful Admissions Events: Fresh Ideas for Meaningful Engagement

Johanna Schmidt
Director of Enrollment & Marketing
Wingra School
Inside the Head–Enrollment Partnership: Alignment, Trust, and Strategic Influence
Building Enrollment from the Ground Up Why Enrollment Is Everyone's Job

Brendan Schneider
Founder and CEO
SchneiderB Media
AI in Enrollment & Marketing Pre-Conference Workshop: We Tried AI in a Real Enrollment Office. Here’s What Happened.

Katrin Schroll
Associate Dean of Enrollment Management, Integrated Marketing, and Data Analytics
University of Miami School of Law
FEATURED SESSION - AI in Enrollment Management: From Hype to Practice
FEATURED SESSION - AI in Enrollment Management: Build Your Own Assistant

Marquis Scott
Assistant Head of School
The Lawrenceville School
Communicate Your School’s Value Proposition in a Competitive Landscape

Jamie Scott
Chief Philanthropy Officer
Shady Side Academy
Word of Mouth Isn’t a Strategy - Aligning Marketing, Enrollment & Advancement

Luke Seamone
Manager Canadian Boarding Collective
CAIS - Canada
United Nations E3n: Learning From Our International Colleagues

Kate Shaw
Enrollment Manager
Aspen Academy
Applying MQL/SQL Framework to Independent School Admissions

Kimberly Shephard
Assistant Director of Admissions and Financial Aid
Lakeside School
Creating Joyful Admissions Events: Fresh Ideas for Meaningful Engagement

Tom Sheppard
Founder and Principal
20 More Students, LLC
The Mystery of Disappearing 9th Grade Applicants and Departing 8th Graders

Cameron Shilling
Chair of Cyber Privacy and AI
McLane Middleton
FEATURED SESSION - AI Implementation: How Can You Do So in Compliance with Sound Legal, Technological, and Operational Principles?

Maia Shulman
Director of Lower School Admission
Riverdale Country School
The Kindergarten Playbook: From First Inquiry to Enrollment