In an independent school landscape shaped by declining birth rates, widening affordability gaps, and intensifying competition, enrollment professionals can no longer manage their schools' futures on old frameworks and instinct alone. Yet for many teams, the shift from reactive to strategic, data-informed practice can feel out of reach. This interactive workshop makes that shift concrete. Participants will explore three interconnected pillars: understanding the macro-demographic context shaping independent school markets, distinguishing the key internal metrics required to promote sustainability, and interpreting market research to remain responsive to current and future constituents. The session also addresses how to translate enrollment data into language that moves Heads of School, Finance teams, and Boards to act. Structured pair-shares, small-group discussions, and a closing "Commit to One" activity ensure learning is grounded in each participant's own school context. All experience levels welcome. By the end of this session, participants will be able to: 1. Identify macro-level forces shaping independent school enrollment and discuss implications for their specific market. 2. Distinguish between a fixed financial aid budget model and the Net Tuition Revenue (NTR) framework. 3. Identify at least five foundational enrollment metrics and discuss how consistent tracking enables informed decision-making. 4. Identify publicly accessible demographic data sources and illustrate how each strengthens enrollment planning and leadership communication. 5. Plan one concrete action step appropriate to their school's current stage of data readiness.